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  • Amy

Here's To Good Fortune - Real and Disguised

My sister, my brother and I were always taught to be grateful. Grateful for good fortune - those sunny days or even months when everything goes your way and happiness, it seems, is yours for the taking. We were also taught, though, to be thankful for unanswered prayers and desires, which in hindsight, were often good fortune in disguise. There have been a few moments in my life where it seemed at the time that if I did not "get" what I was hoping for, the world would be a bleak and desolate place. I just couldn't possibly go on. Life was painful for awhile, not necessarily because of the event itself, but of course due to my attitude about the event. Then, with the perspective that only materializes with time, I realized that everything fell into place just as it should have....that if I had actually received what I thought I so desperately wanted, the outcome would have actually been very unfortunate. Only then did I breathe a sigh of relief and smile at my good fortune. Who knew?!

2016 happened to be one of those years where good fortune abounded for sure. You have all embraced the natural products we've worked so hard to develop and we've been lucky enough to work with supportive and helpful stockists. After so many long days and nights formulating, testing, dreaming, creating, packaging, posting, delivering, and occasionally sleeping, 407 Botanicals blossomed from a little seedling into a fully grown company. For that we are very grateful. One of our biggest honors this year was being chosen by the Editors of Indianapolis Monthly as the Best Bath Products Brand in Indianapolis in their annual Best Of Indy round-up (December 2016). We entered the Indy market in April last year and never dreamed that recognition like that could be possible in such a short time. It was good fortune by surprise - the best kind. A big thanks goes out to Homespun: Modern Handmade who introduced our products to thousands of Indy shoppers. And thanks to our other partners that share our vision of bringing the most effective, highest quality, plant based skincare to people that want to improve the look and health of their skin naturally.

So, in this spirit, we want to share our good fortune with all of you. Beginning on Monday, March 13th until midnight on Sunday, March 19th, we're giving every online customer 20% off of your entire order. Just enter the code GRATEFUL at checkout.

Drop me a line if you have any questions about our products, our process, or our ingredients. I'd love to hear from you!

Here's wishing you all the good fortune your heart can hold in 2017...both real and disguised!

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